Study of Personalized Product Design based on User Intention

Wen Sun, Li Zhang · 2018

After entering the 21st century, the competition in the product market has further intensified, and the demand for personalized products of users has become increasingly strong, which has led to the emergence of this new customized production model.Based on the special needs of users, the adjustment of production process and product structure, the application of advanced information technology, production technology and management technology, this paper combines with mass production and high efficiency to complete the production of customized products to achieve effective combination of product customization and mass production.From the point of view of production products, we can see that the development of new models is driven by the market.In order to survive in the fierce market competition, we must adapt to the market and meet the needs of users.

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