Toward A New Framework for Presence Evaluation: A Representational Design Perspective

Yan Wu · Communications of the IIMA · 2014

Although researchers suggest that presence is a multi-dimensional concept, little research is available to explain the underlying relationships among the dimensions and variables. A new framework with four components for presence evaluation is introduced. It argues that investigating how media content affects presence is the solution to achieving a more complete understanding of presence and to taking individual characteristics and contexts as important factors in presence study.

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