Mixed methods for evaluating user satisfaction
Jean I. Garcia-Gathright, Christine Hosey, Brian St. Thomas, Ben Carterette, Fernando Díaz · 2018
Evaluation is a fundamental part of a recommendation system. Evaluation typically takes one of three forms: (1) smaller lab studies with real users; (2) batch tests with offline collections, judgements, and measures; (3) large-scale controlled experiments (e.g. A/B tests) looking at implicit feedback. But it is rare for the first to inform and influence the latter two; in particular, implicit feedback metrics often have to be continuously revised and updated as assumptions are found to be poorly supported.