Mobile application analytics : specification for an online analytics tool
David Juhlin · Diva portal (Dalarna University Library) · 2010
The purpose of the project was to develop a concept description over an analysis tool for mobile devices. This analytics tool is intended to be used by mobile application developers all over the world. The tool will assist them in their work by providing insight regarding the users’ behaviors along with other interesting information regarding their application(s). This project has foremost strived to find out which information is interesting, but a lot of time has also been spent on creating a user friendly design. The gathering of information began by studying a large amount of already published material which was then supplemented by a questionnaire, interviews, and studies of already existing programs on the market. From this information a concept was developed and later on evaluated through user testing. The user tests resulted in improvements of the original concept. Finally, the project resulted in a concept description of how a mobile analytics tool could work along with suggestions of future studies which could be of interest.