Scaling Mobile Technologies to Maximize Reach and Impact
Ambika Samarthya-Howard, Debbie Rogers · Advances in wireless technologies and telecommunication book series · 2018
This chapter explores three existing financial approaches to scaling mobile technologies in low- and middle-income countries: user-paid services, reverse billing, and zero-rated platforms. As affordability is an impediment to internet access, key strategies focusing around the involvement of mobile network operators and governments are investigated in relation to sustainability, scale, reach, and impact for mobile technology projects in the world. Various examples under each type are explored as a starting point for understanding the risks and benefits of each approach. The chapter also discusses the importance of mobile initiatives in tackling social issues today.