A STUDY ON USE OF LIBRARY LEARNING RESOURCES BY THE MEDIA PROFESSIONALS OF SILCHAR

Sangita Yadav, Manoj Kumar Sinha · Journal of Emerging Technologies and Innovative Research · 2018

Media is the most powerful tool of communication. It helps in promoting the right things on right time. It gives a real exposure to the mass audience about what is right or wrong. The Print as well as Electronic Media help us a lot to inform us about the realities of the society. It helps in forming opinion which changes the thinking of people in the society. For the democratic country like India, both print and electronic media play an important role in smooth running of the Government in right direction and also raise voice against the human right violation. For making media professionals aware and empowered to contribute for the spreading the message of current socio-political scenarios of the country and making relevant back files of the news feeds and audio-video files ready for the analysis in newsrooms of many channels and print media houses, the role of well-organized media house libraries come into picture. Therefore, media house libraries are standing behind the media professionals for any instant help and use of archival materials for their day to day requirements. In view of knowing the library usage pattern of media professionals , this study has been carried out and many important findings are emerged which have opened new areas of further research in the area of library usage pattern of media professionals of Cachar and Guwahati.

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