Dynamic Content Distribution over BLE iBeacon Technology: Implementation Challenges

Miran Borić, Rebeca P. Dı́az Redondo, Ana Fernández Vilas · 2018

iBeacon advertising technology transmits relevant, targeted messages and information to smart devices by using Bluetooth Low Energy (BLE) protocol. These devices, as far as the literature shows, are configured to send the same information to all devices (static). In this work, we propose a customized dynamic iBeacon content distribution system with the implementation challenges and what it takes to develop the solution. In such system, single beacon device recognizes multiple users and put them into different profiles. For that process, the system uses a user's device MAC address and his entrance timestamp when he enters the beacon advertising area. After that, a corresponding content (dynamically selected) is automatically sent to the recognized profiles.

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