Virtual Interactions via Smartphones

Jeongyoon Lee, R. Karl Rethemeyer · IGI Global eBooks · 2012

The recent boom in the use of smartphones has led to an expansion of the concept of cyber behavior to include nearly perpetual virtual contact through mobile devices. This chapter addresses the issue of mobile cyber behavior by identifying key dimensions of virtual interactions through smartphones. While most prior studies focused on mobile technology from a technical perspective, this article takes a sociotechnical perspective, focusing on aspects of human behavior in the context of a new technical system (i.e., smartphones). The authors’ review of this literature suggests that mobile phone cyber behavior develops along three primary dimensions – the “3Cs” of: contextualization, customization, and convenience.

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