Experiencing augmented reality for social engagement in a network environment
Ahmad Rafi, Avijit Paul, Syazani Suhaifi, Chor Choon Keong, Kamarulzaman Ab. Aziz, Amar Zulkifli · PsycEXTRA Dataset · 2013
This paper describes how Augmented Reality (AR) can be utilized to create social engagement in a network environment. The project called Virtual Merdeka incorporated AR as a social networking platform via Facebook to promote Malaysian Independence Day targeted for teenagers. The system used Flash-based AR toolkit (also known as FLAR toolkit) and developed in the Facebook API that allows users to capture their images with a virtual flag and position edit on a 3D building model. Markers were prepared on paper to establish the point of reference. The aim of this project is to explore the level of engagement in a social networking environment using AR as a means of communication. It also highlights the technical challenges and considerations from the first round experiment to create a rich social AR engagement. - See more at: http://dl4.globalstf.org/?wpsc-product=virtual-merdeka-experiencing-augmented-reality-for-social-engagement-in-a-network-environment#sthash.pyZerSjC.dpuf