Social Media and Social Networking
Ahmed Elazab, Mahmood A. Mahmood, Hesham Ahmed Hefny · Advances in knowledge acquisition, transfer, and management book series/Advances in knowledge acquisition, transfer and management book series · 2017
Social media is a powerful communication tool that facilitates the interaction and provide an efficient interconnection among different roles in many fields such as business and media. The power of social media forced its responsibility for the vast dissemination of different information during real time events. Many social networks have emerged since the 90s; however, many of these networks have been abandon while the success of others in providing intelligent and active communication made them the most famous recently. Some examples of these successful social networks are Facebook, and Twitter. In this research, we provide the readers with the main concepts of social media and social networks, and their relation with other fields. We also discuss the current situation with providing the emerging trends and challenges of both fields.