Embracing the bots: how direct to consumer advertising is about to change forever

Kate Letheren, Charmaine Glavas · 2017

The tech revolution is coming to advertising. Chatbots are replacing humans, big data threatens our privacy, and the blockchain is linking it all together. In our series on tech and advertising, we’re taking a look at how the industry is being reshaped.

Read the paper · More papers on PaperTik