Creating an Essential Marketplace to Close the Information Gap for Social Impact Technologies
Diana Jue‐Rajasingh, Matthew Pruter · Current Science · 2015
This research examines the use of market mechanisms to not only distribute social impact technologies but also to collect data about the technologies and their customers' behaviour. Essmart, a last-mile distribution social enterprise operating in Tamil Nadu, India, addresses technology for development's distribution and information gaps with a transparent, closed-loop feedback system that incorporates all relevant factors. Market-based distribution and data are vital to the success of creating social impact through technology.