Perceived Performance of Top Retail Webpages In the Wild

Qingzhu Gao, Prasenjit Dey, Parvez Ahammad · 2017

Clearly, no one likes webpages with poor quality of experience (QoE). Being perceived as slow or fast is a key element in the overall perceived QoE of web applications. While extensive effort has been put into optimizing web applications (both in industry and academia), not a lot of work exists in characterizing what aspects of webpage loading process truly influence human end-user's perception of the Speed of a page. In this paper we present SpeedPerception1, a large-scale web performance crowdsourcing framework focused on understanding the perceived loading performance of above-the-fold (ATF) webpage content. Our end goal is to create free open-source benchmarking datasets to advance the systematic analysis of how humans perceive webpage loading process.

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