Analysis of Spam Link Detection Algorithm based on Hyperlinks

Chauhan Pratikkumar Bharatbhai, Kamlesh M Patel · 2014

Nowadays almost all people use search engine to find information on Web through various search engines. All search engine gives list of rank web pages based on the keywords, this search engine result also includes spam link. So, it become necessary to prevent the users to misguide by such spam-links, but it is very difficult to identify those spam links in search engine result. Spam pages are generally created by spammers to earn profit through Web. Spam pages are proposed to get higher page ranking score. This review paper has covered the comparison of some algorithms to detect spam link namely Multi Level Link Structure Analysis (MLSA), Web Spam Detection, Truncated Page Rank and Link Variable Trust Rank algorithms. Also covered detail study on MLSA as it is capable to do identify accurate Spam link based on its threshold value, and also it gives result of those link that has more degree of levels as it is able to perform on multi level makes it differ from other algorithms.

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