A Survey on Product Recommendation System in E-Commerce

Yahya Dorostkar Navaei, Mehdi Afzali · 2014

Due to the uncontrolled growth of communication networks, Increase the information and overhead of communication in this communication networks has become a major challenge that online access to information has become a problem for most users. E-Commerce users and online stores customer's problem also is to find their products from among very much similar products in the store. So get advice about products and services that correspond to the needs and preferences of customers, to save time in finding the desired product and reduce information overhead, it would be desirable for customers Ecommerce. In order to, Product Recommendations System (PRS) by providing recommended to buy the product to customers in e-commerce, is trying to solve this problem and reduce the overhead of network communication. In this paper, several PRSs in ecommerce are investigated.

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