Assessing the Role of Mobile Phone in Information Seeking of Fish Markets in Abobo and Itang Woreda, Gambella Regional State, Ethiopia
Patrick D. Cerna · 2015
This study assesses the role of mobile phone in information seeking of fish markets in two woreda of Gambella regional state. The main objective of the study was to assess the role of mobile phone in information seeking of fish market information in Abobo and Itang woreda. The sampling techniques deployed for this study was both simple random sampling and purposive sampling of probability sampling and non-probability sampling respectively. Data was analyzed using descriptive statistics, which included frequencies, percentages, and non-parametric statistics that used to test for statistical significance of the difference in the number of landing sites visited before and after the mobile introduction. Both qualitative and quantitative approaches were used in this study. The data analysis was done with the help of statistical Package for Social Science version 20.0 and Ms excel Package. Data was represented in tables and figures to give a clear picture of the research findings and data gathering tools were questionnaires, interview and observation methods. The study shows how mobile phone use among fishermen has enhanced the purchasing of fishermen necessary materials from the markets for