Designing e-commerce user interface

Noorfadzilah Md Zainudin, Wan Fatimah Wan Ahmad, Goh Kim Nee · 2010

Designing e-commerce user interfaces is not an easy task. Therefore, guidelines for designing a good user's interface are needed for developer. The objectives of this paper is to revise existing guidelines and rules for designing a good interface and implement it in the e-commerce website development. An early analysis has been conducted, which is an evaluation of 2 e-commerce websites. From the evaluation, a number of usability issues have discovered. A prototype of e-commerce website, namely Shopping2u.com, has been developed. The guidelines that has been studied and results from the early analysis will be used in designing the prototype. MyShop2u has been developed using PHP, CSS, JavaScript and MySQL database. The final part of this paper shows the web navigation flow and screenshot of Shopping2u.

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