The Study for Collaboration Strategy about Korea’s Overseas Ventures Co. into the Vietnam Market in Manufacture 3.0 era
Kyoung Hee Kim · The e-Business Studies · 2016
The relationship between the two countries due to enter into force in Korea and Vietnam FTA is becoming more and more closely to join. Trade volume between the two countries has increased every year while more than US exports by 2015 was the fourth exporter. Therefore this study was to analyze more closely the increasing trade with Vietnam, and Korea companies were trying to advance into Vietnam was to analyze that focused on whether to collaborate with local companies in the market. First of all, Korea and Vietnam FTA was adopted as the first e-commerce agreement with an independent chapter. Thus it was more freedom about electronic authentication. It was able to generate more revenue for the overseas companies that deal through the B2B and B2C. The purpose of this study was to analyze the case that B2BC company was currently entering overseas. When they wanted to enter the Vietnamese market, this study was to suggest what was the best way to collaborate strategically applied. This study presented a strategic plan between the two countries through the usage analysis, competitive analysis and business case analysis of overseas.