A case study of active, continuous and predictive social media analytics for smart city

Marco Balduini, Stefano Bocconi, Alessandro Bozzon, Emanuele Della Valle, Yi Huang, Jasper Oosterman, Themis Palpanas, Mikalai Tsytsarau · Virtual Community of Pathological Anatomy (University of Castilla La Mancha) · 2014

Abstract. Imagine you are in Milano for the Design Week. You have just spent a couple of days attending few nice events in Brera district. Which of the other hundreds of events spread around in Milano shall you attend now? This paper presents a system able to recommend venues to the visitors of such a city-scale event based on the digital footprints they left on Social Media. By combining deductive and inductive stream reasoning techniques with visitor-modeling functionality, this system se-mantically analyses and links visitors ’ social network activities to pro-duce high-quality recommendations even when information about visi-tors ’ preferences for venues and events is sparse.

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