On Enhancement of University-run Printing Enterprises' Economic and Social Performance

Huang Chuanchan · Zhongguo Shiyou Daxue xuebao. Ziran kexue ban · 2013

At present,the university-run printing enterprise is confronted with the problem of management difficulties. Under the circumstances the university-run printing enterprise should seriously analyze its existing problems,implement the following countermeasures,give full play to its advantages,put the philosophy of service for colleges and universities in the first place with efforts to create good social benefits,make efforts to produce favorable economic return by means of service marketing,actively expand the financing channels and update equipment in time,build the enterprise culture and optimize human resources allocation etc.

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