The Development of Customer Relationship Management for Cisco
Chen Mei-lian · Jisuanji gongcheng · 2002
Against a background and evolution of call center and CRM system, this thesis mainly discusses the development of database application system that based on call center. Visual Basic and SQL Server are central software in the course of the development. By the use of lifecycle theory, the authors design and develop the CRM system for Cisco Ltd. This system involves communication, computer hardware, advanced program tools and network technology which play more and more important role in marketing and contest of winning the customers. ;;