SMALL AND MEDIUM-SIZED AGRICULTURAL ENTERPRISE PRICE MARKETING STRATEGY RESEARCH
Zhang Jie · Journal of Chaohu College · 2011
Based on the marketing price theory,this paper analyses the existing problems and its influence in the agricultural industry,and with two price games as an example,analyzed small and medium-sized agricultural enterprise price(game mainly produced in enterprise and customers,such as channel middlemen,retailers and terminal customers,enterprise and other agricultural products between enterprise).Finally give marketing strategies.