Study on the Key Account Management in Power Supply Company

Jianping Yang · Power Demand Side Management · 2004

The paper expands large power supply clients management,introduces large client relation developement mode,identification and the method of locating large clients.Introduce large client marketing strategy aim and the method of making out strategy plan method using modern marketing theory from relation marketing point.Consider that large client management should build perfect client archives and excellent large client work mechanism inside enterprise and strengthen large client group construction.

Read the paper · More papers on PaperTik