Design and Implementation of Customer Relationship Management System
Wang Xiao-l · Computer Knowledge and Technology · 2015
The economic globalization,with the development of electronic commerce in China,along with the rise of financial liber-alization,various types of enterprise has been also fully aware that the client is the found ation of enterprise survival and develop-ment,improving the relationship between the client and the enterprise is a necessary condition for the development of enterprise.So CRM has become an important way for the development of enterprises.The paper focuses on the analysis and design of CRM,the system is mainly based on the technology of customer information management,combined with professional knowledge and en-gineering practice.