Difficulties and Solutions for Weibo Fans Marketing of Enterprises
Yang Yi-ra · Times Agricultural Machinery · 2015
Marketing is an important link in enterprise development,and is of great importance to study.With the rapid development of network technology,the use of weibo for corporate marketing is a more feasible way.Although weibo fans marketing is developing rapidly,there are still many problems,such as profits,weibo users using threshold,weibo product development mode of localization in China and so on.Therefore,clearly positioning from the function of the enterprise's official weibo,efforts to strengthen enterprise microblogging communication with fans strength,actively planning to improve the enterprise's official weibo activities, are feasible ways.