Behavior of Members in Virtual Community Based on Data Mining
Bo Mao · Jisuanji gongcheng · 2003
The research on virtual community is very significant not only for the building and management of the virtual community,but also for the net lives of people and the future of the virtual community. However,the study of the virtual community and net people in it is lack. Firstly,in this paper,many articles from a virtual community are sampled and collected. Then they were processed by a set of guidelines so that pretreatment data were gotten. Secondly,using data mining technology of association rules,we mined the pretreatment data and got series of potential behavior rules. At last,the presentations and meanings of these rules are given. The result of this paper will act as a foreseeing and directive role for the virtual community to develop and manage. And it sets up a base for the future research.