Research on the Driving Factors Affecting the V-pattern Reversal of Vanke's Profit Ability
Lin Pin · Journal of Changchun University of Science and Technology · 2010
The development of real estate industry has always been our concern.As the leading enterprise of the Chinese real estate industry,Vanke's 2009 financial report shows its various profit ability takes on a V-pattern reversal.By interpreting the profit statement and using Du Pont Analysis Systems,the paper tries to explore the driving factors of the V-pattern reversal of profit ability and the result is that the principal driving factor of the V-pattern reversal of Vanke's profit ability is the benefit of the macro-economic policy,but the profit of the business activities doesn't increase and the ability of the core competition doesn't enhance.