The Imposition Strategy and Improvement of the KTV Music Copyright Fees:based on the Cooperative Game Theory and the Shapley Model
Cao Jing-li · Technoeconomics & Management Research · 2014
Collecting music copyright fees in KTV can stir musicians' enthusiasm and boom cultural industry in our country.However,this involves various benefits from record companies,musicians,KTV business operators.Therefore,distributing copyright fees among these parts reasonably is becoming an urgent affair.Based on the cooperative game theory and the Shapley Model,how to levy KTV music copyright fees should be dealt with nowadays.With the current problem,the solution is posed—— combining the copyright fee with management income and allocating the copyright fees based on the Shapley model,which can promise the benefits between KTV operators and customers,and also can allocate the copyright fees among musician copyright owners fairly.To add power factors to the original Shapley model for compensating the disadvantages,some concepts are introduced,such as Contribution Factor,Desirability Function and Willingness Factor.Besides,combining concrete examples to explain the results and analysis of the model is toevaluate the model application and put forward further research direction.