Research on High-tech Enterprise Product Innovation Process Based on Customer Data Mining
Wan Xi · Ke-ji guanli yanjiu · 2012
Based on literature review,the paper used social network analysis for target customer attributes of a high-tech enterprise,then based on data mining,combined with product innovation process,the paper summarizes that different customer of different attributes would be used correctly at all stages of product development.The paper is thought to be of some theoretical and practical value.