An Investigation Report of Public Relations Management of Emergent Agricultural Events in Hainan Province
Xiaotao Chen · Chinese Journal of Tropical Agriculture · 2009
Public relations (PR) management of emergent agricultural events taking place in Hainan Province in recent years were investigated and analyzed.Results showed that agricultural technicians in Hainan had good knowledge of emergent agricultural events but low level of understanding and satisfaction.Concerning PR management of agricultural emergency,the technicians are lack of PR theories and skill in handling emergent agricultural events,and they have to be improved in PR management.