Research on applying CRM knowledge manage system to improve market's competitive ability in packaging enterprises

Jian Gong · Packaging Engineering · 2005

CRM knowledge manage is an advanced manage idea in modern management,which combined data mining and intelligence analyses into a body.The paper analyzed the reason why packaging enterprises can improve market's competitive ability by applying CRM knowledge manage system,and gave the design scheme that packaging enterprises actualize CRM knowledge manage system which progress full-scale management to production,design,market and vendition in packaging enterprises.

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