Analysis and Behavior Research of Experience Consumption Based on User Psychological Needs

LI Shi-guo · Packaging Engineering · 2010

Based on the analysis and research of user behavior,it described the relationship between and psychological needs of different users,and conducted a consumer category and motivation research.With the starting point of user,it proposed and summarized the of in different types.And further elaborated the relationship between the experience consumption and design,how to design and change the way of people' s experience.

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