ON Building up the Faithful Brand Name in Wenzhou Real Estate

Zhuo Jian-hong · 2002

Honesty and trust, being a hot topic at present, is very important in the real estate industry. Only by building up a faithful brand name, can a real estate enterprise survive in the fierce, competitive market. The building up of a faithful brand name should be handled from two sides of software and hardware. Meanwhile, we must gain the support of the government to ensure a perfect market environment.

Read the paper · More papers on PaperTik