The Official Website of HP and Lenovo Comparative Study
Jian Li · Theory Research · 2011
Hewlett-Packard and Lenovo as the two largest market share in Asia Pacific PC manufacturers,the competition is very cruel.In this paper,the official website of HP and Lenovo comparative analysis in detail how to build high-tech brand website to better the brand communication.The main conclusion is that HP's home page to the thick gray-black background,in conjunction with animation,seemed solemn and full of vitality;Lenovo's home page is relatively more complex structures,not simple;In addition,HP's Web site less Customers leading.