Analysis of Negotiation Problem in Agricultural Electronic Commerce

LI Ai-jun · Shanxi nongye daxue xuebao. Ziran kexue ban · 2009

This paper focused on negotiation problem in agricultural electronic commerce.Through analysis of situation and problem of negotiation,application of mobile agent in agricultural e-commerce was introduced,which pointed to realization of automated negotiation for agricultural e-commerce.Analysis showed that negotiation based on mobile agent was appropriate with social condition of low level education and limited computer knowledge to most peasants.Characteristic of automated negotiation system based on mobile agent were summarized.This will be of great significance for the promotion of China's agricultural products and agricultural economic development.

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