The Optimization Model of Distribution Channels Farm Produce in Heilongjiang Province

Yulian Wang · Commercial Research · 2008

Heilongjiang Province is a big province in China.It is an important way to improve the farm produce competitiveness to enforce farm produce marketing and perfect distribution channels of farm produce.The model of distribution channels of Heilongjiang Province has formed the diversification farm produce market net system,which is based on farming trade market with the core as wholesale market.There are some problems in distribution channels model of farm produce,such as insufficient wholesale market function,weak channel main body and overnumbered channel.They badly affect the efficiency of distribution channel.The paper presents such countermeasures as follows:constructing farm produce wholesale market,grandness farm produce circulating main body,developing farm produce modern logistics,etc.

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