Study on Fuzzy Comprehensive Evaluation of Behavior Decision-making Based on Bounded Rationality

Chen Tong · Journal of China University of Geosciences(Social Sciences Edition) · 2007

Considering the defects of the traditional rational decision,this paper introduces the idea and methods of behavior cognizance to study the procedure and frame of decision-making based on bounded rationality and puts forward realistic behavior decision-making model based on bounded rationality.Finally,by means of bounded rationality and bias degree,rationality quantitative indexes are integrated with bounded rationality and behavior bias qualitative indexes to make the project fuzzy comprehensive evaluation.

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