Research on the Countermeasures and Model of the Construction of the Domestic Network Shopping Platforms under Web 2.0 Environment
Hu Zewen · Ke-ji guanli yanjiu · 2011
The paper simply introduces the concept and basic characteristics of Web 2.0,then aimed at the existent problems in the current network shopping platforms in china,for example: the platform interface' s personalization is not strong;interaction and real-time is not so full;platform' s intelligence is comparatively weak,the paper in detail,introduces several countermeasures for optimizing and innovating the service functions of domestic network shopping platforms.And finally it proposes the model of network shopping platform in a web 2.0 environment,with the purpose to provide reference for the construction of the network shopping platforms and promote the rapid development of network shopping market in China.