Manage customer service CRM-based technologies
Sinha Babu Raja, Russian Federation, Andrey Vladimirovich Ostroukh · 2014
The article provides a comparative analysis of the effectiveness of methods and means of automation in solving customer service pro blems on the basis of CRM-technologies. Shown that the system of supply chain management (SCM) creates a common information space for all companies involved in the manufacture of the product, its transportation, sale and after-sales service.