A Dynamic Approach for User Privacy Management in Location-based Mobile Services
Hesham Ali, Ordina Ict · 2011
Recently, we have noticed the wide spread of GPS enabled mobile phones, which enable mobile applications to track users locations and start pushing customized advertisements to them. For a small benefit a user might get from these Ads, a user might be willing to share his or her location without even knowing the impact this might have on his or her privacy. In this paper, we propose a dynamic approach for evaluating those coming requests for users' locations based on users pre-described privacy preferences by providing users with what we call a Privacy Threat Level (PTL) indicator. We have developed a simulation console and presented a scenario showing how this approach can work in practice. Keywords-Privacy; User preferences; Information Collectors; Smart Phones; Service Providers; Pervasive Computing; Location-based services (LBS) I. INTRODUCTION