Ontological approach in search optimization
Irina Zhukova, Н. П. Садовникова, M. Y. Valovoi, Е. П. Гнедкова · 2014
The strategies selection process of web-site search optimization was analyzed. The classification of SEO-techniques was presented. The problem of finding new solutions for the further development of search optimization was formulated. An approach to the problem of choosing a strategy of sites promotion through the integration of ontologies and reasoning by precedents was offered. The ontological model of knowledge representation and database precedents were built. A prototype decision support system to promote information resources was implemented.