A method for controlling crowd flow by changing recommender information on navigation application
Ruiwei Shen, Tsutomu Terada, Masahiko Tsukamoto · International Journal of Pervasive Computing and Communications · 2016
Purpose This paper aims to control the crowd flow naturally by presenting appropriate information. Design/methodology/approach The authors developed a navigation application for an event held in Osaka called “Osaka Mizube Bar”, and divided users into three groups to present different information in restaurants’ view list. Findings The results of the experiment confirmed that users will focus on the position of the rank list, regardless of the information for each item. Originality/value This paper used persuasive technology in information presentation for event application.