Personalized Mobile Web Search Techniques

Disha Gupta, Nekita A. Chavhan · International Journal of Scientific and Engineering Research · 2014

Volume of information available on web is increasing day by day.People frequently explore web for their various information needs, using web search engines.The recent advancements in the mobile technology have boosted searching and browsing tasks on mobile platforms also.However, the ambiguity in queries and presence of noise hampers the performance of traditional search engines.They provide similar results to all users, irrespective of their context.Thus users require additional effort and time for getting relevant results.In addition to this, the constraints associated with mobile devices pose new challenges for mobile search.Approach es and issues of existing search techniques have been studied in this paper.A framework, incorporating user preferences, has been proposed for mobile search engine personalization.

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