The Webometrics Analysis of Market Share and Network Attention of Operation Systems for Personal Computers - Based on the Baidu Index as a Web Metrics Research

Li Gu, Liqiang Ren, Shule An, Weichun Yan · Collnet Journal of Scientometrics and Information Management · 2015

This paper explores the relationship between network attention and market share of operation systems for personal computers using webometrics. Results show that market share of XP and Win7 network attention, Win7 market share are both negatively strong correlated, while Win7 market share and network attention exhibit a strong positive correlation. Win7 market share and Mac OS market is positive correlated, from which we can infer that Win7 operating system is often used to query the Mac OS when users are confronted with related problems. Market attention of Mac OS operating system and other operating system has no significant correlation, which shows that the Mac OS system is different from other operating systems with relative independence. Finally, based on the differences between positive correlation and negative correlation, referential suggestions are provided for the technology innovation and development of the operating system.

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