Study on eye tracking technique: do digital media influence reading comprehension?

Bing Zhang, Elena Añaños · Dipòsit Digital de Documents de la UAB (Universitat Autònoma de Barcelona) · 2014

In this paper we have used eye tracking techniques to make a comparison between the results obtained by digital reading and the results obtained by the paper reading, which aims at finding similarities and differences to provide people a better choice of different reading media. The results show that the visual attention dispensed in paper and in digital reading is different, although the cognitive process of understanding the text is not affected neither by the type of attention provided nor the reading media.

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