How to make money from your information and keep your privacy

Divya Rao, Wee Keong Ng · 2015

Today big data is synonymous with every business and organization, so much so that data brokers have made a business of trading this big data like any other commodity. In turn, the buyers of this big data make massive profits. The only one who loses out on profits and his privacy is the internet user - the generator and owner of this big data. Our work looks at allowing the user to monetize on his big data while maintaining a measure of privacy. The resulting trade off between privacy and disclosure allows the users and the buyers to decide on a suitable price for this big data.

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