BACKLINKS ANALYSES OF INSTITUTES OF NATIONAL IMPORTANCE AND PREMIER MANAGEMENT INSTITUTIONS LIBRARY WEBSITES
Akhandanand Shukla, Aditya Tripathi · 2014
The purpose of this paper is to examine the extent of backlinks to different category of web pages of the library websites belonging to institutes of national importance and premier management institutions. This is a longitudinal study started from 2009 and finished in 2013 including five rounds of data collection having one year gap between each round. For getting the primary data, four search engines have been selected for the backlinks study of library websites. The study concludes that index page/home page of library websites attracts highest number of backlinks than any other category of library web pages. Seven categories of library web pages have been identified. Further, it has been found that search engine Yahoo Site Explorer is good for webometric research particularly for backlinks study. The hyperlink for index pages/home pages of library websites are generally not found in the index pages/home pages of their hosting institutions. The backlinks study for library websites have not been conducted earlier; as many webometric studies are based on institutions websites only. This study mainly focuses on the extent of backlinks for seven categories of library web pages including four search engines which have not been studied earlier in the sense.