Instant Information Sharing System in the Real Estate Secondary Market Based on the Technique of GIS
Yihe Sun, Yaowu Wang, Haiyang Wang · 2014
In order to improve irregular marketing channels, poor information sharing level and solve the difficult data acquisition issue in the secondary market of real estate, the paper builds the instant information sharing system based on the technique of GIS and the success experiences in implementing system of Multiple Listing Service in some foreign countries. By analyzing the real estate transaction and considering the home buyers’ requirements, the functional structure of instant information sharing system is put forward. It can integrate the real-time sales information from property developers and show to buyers with the computer in a whole new way, which just like a real estate supermarket. This research provides tools and means for integrating resources as well as the innovation modal of marketing, and has very important theoretical and practical significance to real estate industry informationization in China.