Identifying web usability criteria The 'SCANMIC' model
Shahizan Hassan, Li, F., Strathclyde Univ., Glasgow (United Kingdom). Dept. of Management Science · OpenGrey (Institut de l'Information Scientifique et Technique) · 2001
Evaluation is very important both during the web site development process and after a web site has been published. However, web designers often face problems in identifying the appropriate criteria for evaluation purposes. Despite the growing number of guidelines and other literature on web design and evaluation, each of them varies in terms of quality, coverage, and suitability; and not all criteria can be easily measured especially those that are subjective and difficult to control. The main purpose of this paper is to illustrate the process of identifying web usability criteria from the content analysis of current literature on web design and development. The results of the study include a comprehensive list of the identified criteria, which are grouped into 7 categories - screen design, content, accessibility, navigation, media use, interactivity and consistency. The paper ends with a discussion on the main issues which emerged from this study and its limitations.