Content Analysis for Values Elicitation
Kenneth R. Fleischmann, An‐Shou Cheng, Douglas W. Oard, Jordan Lee Boyd-Graber · 2012
To design for users’ values, one must first elicit those values. This paper describes research on detection of values in texts and describes applications to design. Expert, crowdsourced, and automatic content analysis offer non-intrusive ways of learning about users’ values that can serve as accompaniments or alternatives to interrogative methods such as surveys, interviews, and focus groups.